
Is Your Off-Premise Business Actually Profitable? The Metrics Most Restaurants Miss
Off-premise sales and off-premise profit are not the same thing. Before you decide whether delivery, pickup, direct ordering or catering is actually helping your restaurant, you need to measure restaurant delivery profitability by channel: contribution margin, fees, discounts, packaging, variable labor, refunds and repeat behavior. This guide gives you the formula, a 10-metric framework and a reusable channel scorecard.











