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Getting customers through the door is only half of the battle for restaurants. The other half is getting them to come back. Restaurant loyalty programs are a great way to do this. These programs are designed to reward customers for their repeat business. The probability of selling to an existing customer is 60-70%. So if […]

Congratulations on your success in the restaurant industry! With multiple locations up and running, you now face the unique challenge of managing a restaurant chain. While there are many similarities between managing a single restaurant and managing a chain, there are also some big differences to keep in mind.  As the owner of a restaurant […]

Though it seems that people are returning to dining out, delivery is still going strong. According to recent stats from Mintel, restaurant food is delivered to 56% of customers so they won’t have to leave their homes. More people got accustomed to being “homebodies” and delivery rates are expected to continue to rise. If your […]

Getting more orders from customers is the primary goal of any restaurant offering online food ordering and delivery options.  It provides an opportunity to increase sales and helps build a strong rapport with customers.  Online ordering and delivery have grown 300% faster than dine-in traffic since 2014.  Additionally, the U.S. online food delivery market is […]

These days, it takes more than just good food to succeed in the restaurant business. In the ever-changing landscape of the restaurant industry, one thing remains constant: the importance of marketing. To succeed in today’s competitive market, restaurant owners and operators must know the latest marketing trends and techniques. Anyone who has worked in the […]

Is investing in a comprehensive restaurant Instagram marketing plan worth it? According to research by Global WebIndex, 58.4% of the global population use social media. And the average daily usage is 2 hours and 27 minutes. Popular social media platforms like Instagram are also expected to see a rise in the number of users in […]

Omnichannel marketing is a term you might have come across in recent years and not only in the context of the restaurant industry. It’s a marketing strategy that considers that customers move between different channels when interacting with businesses. In other words, an omnichannel approach ensures that your restaurant’s marketing efforts are synchronized across all […]

The restaurant industry has developed new ways to combat the surge of online ordering, and one of them is through the establishment of ghost kitchens. Ghost kitchens or cloud kitchens have become increasingly popular in recent years as food delivery apps have made it easier for people to get their meals delivered. This has created […]

It’s no secret that businesses have to adapt to survive. In today’s rapidly changing marketplace, that means being able to move quickly and efficiently to meet customers’ needs. Q-Commerce can help you do just that. Q-Commerce is a new type of e-commerce that allows businesses to sell their products and services directly to consumers through […]

When hearing the word franchises, what kind of brand comes to mind? McDonald’s, Subway, 7-11, and Dunkin’ Donuts are some of the first that comes to most people’s minds. Franchises have strict guidelines to follow to maintain their brand image and keep customers coming back. In 2020, there were around 753,770 franchise establishments in the […]

In the early days of online retail, there was only eCommerce. Customers would browse through a company’s website, add items to their virtual shopping cart, and then complete their purchase by entering their payment information. These days, however, there is a new player in the game: q-commerce. So what’s E-Commerce & what’s Q-Commerce? Q-commerce stands […]

The restaurant business is a tough one. With so many options for customers to choose from, it can be hard to stand out from the crowd. One way to give your restaurant an edge is to set up a food delivery website where customers can order food online. Not only will this make your restaurant […]